A classic choice, Pure White will easily pick up colours from its surroundings.

Pure White is more than just a standard white paint. It's a beautifully crisp and clean shade that brings a sense of freshness and brightness to any room. Whether you're looking to create a serene bedroom retreat, a light-filled kitchen, or a versatile backdrop for your living space, this colour has got you covered.

This shade is perfect if you love a minimalist look or if you want a neutral base that allows your furnishings and decor to shine. Its versatility means it complements any colour palette, making it a fantastic choice whether you prefer bold, vibrant accents or softer, pastel tones.

What's more, Pure White works wonderfully with natural light, enhancing the airy and open feel of your rooms. It's ideal for making smaller spaces feel larger and more inviting.

Want to see what this Laura Ashley shade will look like in your space? Introducing the , designed to move around your room for the ultimate colour confidence in every type of light without having to open a single tin of paint. Laura Ashley peel & stick samples may take up to 10 days to arrive

We know picking a paint colour is personal, so if you have any questions or need more inspiration, just let us know. We're here to help you create a home that feels perfectly you.

Laura Ashley colours are mixed into genuine Laura Ashley paint bases using the official tinting machine. All paint and colour pigments used are provided by Laura Ashley.

As these colours are mixed to order we cannot accept returns or exchanges and orders cannot be cancelled once processed. Please see our returns page for further information.